Y-3 HELD ENFORCER | Aurelien Longo

Former Y-3 designer (current adidas Originals senior designer), Aurelien Longo decided his main focus for the Y-3 FW/15 collection would be the silhouette. An often under-appreciated aspect of the shoe, the silhouette can literally be the determining factor in whether the shoe looks good or straight up terrible, fast or slower and bulky (#LastComesFirst).
Unlike the sleek LT Mid we posted a couple days back, the Y-3 HELD ENFORCER is a lot more rugged and bulky –


“For this Y-3 FW/15 collection, my concept was to focus on the silhouettes. After I designed the very sleek LT mid , I decided to do the opposite and design a shoe with a much bulkier silhouette, same as some old vintage adidas basketball shoes like the ConductorHi or the PhantomHi : padded tongue, puffed parts and molded pieces. ” – Aurelien

I’m always a fan of material usage on the Y-3 styles, these being of no exception. From suede and leather combinations, to an elastic strap and a moulded upper section/lacing structure, they mesh together to create such a dynamic and unique feel. Aurelien also does a brilliant job of bringing elements from other styles into his designs to create a cohesive collection. Whether it’s from adidas’ heritage or his own designs, in this particular style alone I can see elements of the Qasa Low II and the LT Mid, as well as the other styles mentioned above. As usual, the whole shoe is executed beautifully.

Creative Direction : C.Jury / Development : M.Rainey and K.Kasprzak


Mr. Bailey

Product Designer + Footwear Architect | Founder of @ConceptKicks | www.MrBailey.co.uk

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  • Satan Is My Lawyer - 5 years ago

    Y-3 fell off