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The Progression of Japanese Brand, FOOT INDUSTRY

I remember stumbling onto some of FOOT INDUSTRY’s work a few years back. Pretty clean stuff, but by no means was it anything that really caught my eye and stood out within the jungle of Instagram posts untill a about a year ago.

One thing I do love about a platform like Instagram is that it’s pretty easy to see someone’s progression through the weeks, months and years, scroll through FOOT INDUSTRY’s page and you’ll see what I mean.

They say that product needs story (and I agree ofcourse), I would also agrue however, that designers and creators also need to showcase their own story, their journey. Visible progression and growth is an incredibly important asset to be able to share. It’s humbling for a viewer to see it, and can give the viewer more of an emotional connection to your work – which is exactly how I feel about what these guys at FOOT INDUSTRY are doing.

Below you can see some of the initial development and final product shots of a few of my personal favourite recent styles from them, the “HG”, “YE “, “LIZARD” and the “NAZARITE”. Make sure to follow their progression via their page, here.
 
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END. Clothing

Mr. Bailey

Designer + Footwear Architect | Founder of @ConceptKicks | Instagram @MrBailey_ | www.MrBailey.co.uk