I always love seeing a well executed footwear development video. Under the right conditions, and in the correct factories, there’s a real beauty to making footwear.
Vivobarefoot recently decided to capture some of that beauty with their video detailing the manufacturing of their ‘HANDCUT’ range.
“Made in Portugal, our HANDCUT range uses the finest Tuscan leather; sustainably produced using ancient wisdom, with modern technology. We are proud to introduce a new innovative heel to traditional shoe making, that is actually heel shaped; bringing you even closer to natural barefoot movement. Conventional dress shoes are thick and rigid, with a 90° heel edge. Our curved heel is contoured to your natural foot shape for a smooth heel stroke, instead of a jarring heel strike. This evolution of shoemaking delivers a new standard in sustainable barefoot luxury.” – Vivobarefoot
Video by Miguel Oliveira & André Martins.
Product Designer + Footwear Architect | Founder of @ConceptKicks | Instagram @MrBailey_ | www.MrBailey.co.uk
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