Former Nike Designer and ACG co-founder Steve McDonald, recently shared his design process of the Nike Zoom Kobe 3 (as well as some thoughts on the adidas 2).
“Avar had a great relationship with Kobe but he couldn’t finish his design because he was quite sick. E asked me to help out and design a high performance shoe for Kobe.
I wanted to create the best hoop shoes to date. We did. Everything was from scratch from the foot Lasts all the way to new construction, materials and ultra lite. So fun!! Me, Avar, Kasey J, Nike Master Hoop Dev team and Asia.” – Steve McDonald
Below you can see some of the initial line art, renderings, mould development, as well as the final model.
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