On my usual trawling through the usual design & sneaker head websites, I stumbled across this great little interview SneakerReport.com did with Under Armour designer Dave Dombrow. Check it out, below –
After much anticipation, Under Armour has announced the release date and details to their latest training sneaker with Carolina Panthers QB, Cam Newton.
The UA Cam Highlight Trainer will drop December 8th at $150 in two colorways, a predictable “Blue Heat” makeup and a bolder “Red / Black” with an eye catching yellow liner. As Cam’s first ever signature sneaker, a collection of apparel and accessories named “CN1″ will be available as well, including graphic tee’s, performance socks, and a snapback to finish off the look.
Sneaker Report sat down with Under Armour designer Dave Dombrow this morning to discuss the design and inspiration behind this trailblazer of a training shoe for the Baltimore brand. Take a peek into the process behind the UA Cam Highlight Trainer:
How much has Cam Newton been involved with the design process to his first signature sneaker?
Dave Dombrow: The main thing with this collection specifically is that Cam has been involved from the start, which is actually a big deal because alot of brands do collections for players that aren’t all that involved with the process. With Cam, he’s been involved with every detail. Certain things like where this logo is located on the tongue, it was Cam’s idea to put it there. Typically you don’t see a logo there, but it’s where your pants hit so it’s actually a really cool place for a logo. So with his input, he had alot to do with the way it looks, as with the large logo on the side as well.
Do you see this type of construction moving into other categories?
I see this shoe as our pinnacle statement in training, and then I think we’re just going to branch out with this concept. I think Under Armour as a company has a very unique and relevant way to be apart of training which goes hand in hand with our brand. We want to own that space, so we’re looking to deliver products that are unique to training. With unique athletes like Cam, we’re looking to take the gridiron off of the field.
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