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Reebok Created a Sneaker Inspired by the BMW GINA Concept

I recently spotted this stunning BMW GINA inspired “Storm Shell” concept on Reebok’s Running Senior Designer, Brian Rinella’s Instagram.

“Design inspiration can come from one place and send you to another. This shoe began in 2014 had a water-resistant membrane coating a thin stretch ripstop. Quarter structure had “ribs” like an animal, (inspired by BMW Gina) speedlace, and a Thinsulate lined bootie. It was warm and dry and performed amazingly with a waterproof zipper to lock it all in. I’m very proud this shoe. Pushed notions of possibility and pushed me creatively in a new direction. Always be questioning! There is a part 2 to this story…” – Brian

You can see some of the design & development behind the project below…eager to hear about part 2.
 
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END. Clothing

Mr. Bailey

Designer + Footwear Architect | Founder of @ConceptKicks | Instagram @MrBailey_ | www.MrBailey.co.uk