Nike ISPA Overreact FK Design Concept

Nike’s 6xTeam Instagram has been sharing some insight into the inspiration and design features of their highly anticipated collection. This particular break-down being focused on their Overreact FK –

The latest footwear from Nike’s ISPA program confronts a consistent, everyday problem for designers: How to make shoes more comfortable. With the Nike ISPA Overreact, that problem is met with a sophisticated combination of solutions from NIKE, Inc.’s innovation toolbox. At the forefront is the shoe’s namesake cushioning platform, Nike React technology, a proprietary foam that offers soft cushioning, energy return and durability in a single lightweight compound.

The Nike ISPA Overreact takes those characteristics to the extreme by doubling down on the geometries that maximize Nike React. As with the Nike React Element 87, pressure and density maps combined with foot strike data help make sense of where cushioning is most and least needed. With this information in mind, the Overreact is comprised of a series of interlocking internal geometries that gives it a unique comfort advantage. Further, both the sock-liner and strobel were removed, meaning each step is taken on unadulterated Nike React foam.

The shoe’s upper maximizes Nike’s Flyknit production by employing a mix of excess yarns, like in the Nike VaporMax 2 Random. The knit patterns themselves are also in a sense reused, following on past footwear programs, and the color combinations are dictated by the available yarns. The upper is finished by an easy-on, easy-off closure system that typifies the general attitude of the design – it’s all just a giant hug for the foot.

As a full package, it all adds up to an exemplary illustration of the “Improvise, scavenge, protect and adapt” philosophy.” – 6xTeam

 
 
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Nike ISPA Overreact FK Product Description / design concept. The latest footwear from Nike’s ISPA program confronts a consistent, everyday problem for designers: How to make shoes more comfortable. With the Nike ISPA Overreact, that problem is met with a sophisticated combination of solutions from NIKE, Inc.’s innovation toolbox. At the forefront is the shoe’s namesake cushioning platform, Nike React technology, a proprietary foam that offers soft cushioning, energy return and durability in a single lightweight compound. The Nike ISPA Overreact takes those characteristics to the extreme by doubling down on the geometries that maximize Nike React. As with the Nike React Element 87, pressure and density maps combined with foot strike data help make sense of where cushioning is most and least needed. With this information in mind, the Overreact is comprised of a series of interlocking internal geometries that gives it a unique comfort advantage. Further, both the sock-liner and strobel were removed, meaning each step is taken on unadulterated Nike React foam. The shoe’s upper maximizes Nike’s Flyknit production by employing a mix of excess yarns, like in the Nike VaporMax 2 Random. The knit patterns themselves are also in a sense reused, following on past footwear programs, and the color combinations are dictated by the available yarns. The upper is finished by an easy-on, easy-off closure system that typifies the general attitude of the design – it’s all just a giant hug for the foot. As a full package, it all adds up to an exemplary illustration of the “Improvise, scavenge, protect and adapt” philosophy. #ispa #2020 #nike #ispachallenge #unitythroughcommunity #collective #overreact

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Mr. Bailey

Product Designer + Footwear Architect | Founder of @ConceptKicks | www.MrBailey.co.uk

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