Inspiring Nike Elite Series by KORB (Video)

This isn’t neccesarily footwear design, but I remember seeing the initial Nike Elite Series video stills and being blown away by the visuals. Having just posted the project to their portfolio, it looks like the super talented folk at KORB are laregly to thank for the animation (as well as the good folk at Nike ofcourse).
The technical, futuristic aesthetic of Bron’s, and particularly KD’s, signature shoes work perfectly with the future lab/robotic arm animation.

Client: Nike
Creative Director: Nike
Brand Design Director: Korb
Production + Postproduction Company: Korb
Sound Design: Echolab

   

 
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Mr. Bailey

Product Designer + Footwear Architect | Founder of @ConceptKicks | www.MrBailey.co.uk

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