AKIO Footwear Releases ‘One of Fifty Project’

If you follow ConceptKicks, you know I always try to show love to well executed, up-and-coming independent brands. You’ll probably also know that I don’t usually post articles more than once a day…but, sometimes something special pops up and I just got word of some great news.

One of brands I’ve been keeping a close eye on, AKIO footwear have made it through some tough times in the past year, and will finally be releasing the first edition of their ‘Orion Series’ later this month.

To generate some buzz and reward it’s die hard followers for the long awaited release, they’ll be starting off the official launch with their “One of Fifty Project”; a project that pays homage to limited edition. They’ll only be releasing 50 pairs of each model and every pair will have its unique ‘pair number’ laser etched into the outsole.
The shoe’s, which are produced in Europe, also feature uniquely moulded branding, a HF Welded toe, double tongue, D-Ring lacing system and are an orveral beautifully clean and well executed shoe, originally designed by the super talented, David Mawdsley.

“First up for pre-sale is the ‘Italian’ Suede Pack in 2 colour iterations. Bold tones of ultra blue and strong red both scream confidence and control in equal measure. The suede is treated with 3M Scotchgard Protector for water and oil resistance, whilst AKIO’s unit profile is 100% unique, designed in-house to offer something Authentic, Relevant and Progressive. The ORION blends classic athletic structure with a minimal modern aesthetic.” – Akio team.

As you can see, i’m pumped to see them finally releasing their debut product, and can only imagine these things will fly off the proverbial shelf.

The first issues will retail for £195.00 and will be available online at akiofootwear.com. Pre-sale period begins at 09.00am BST, 8th July ending 23.59pm BST 10th July. First in, first out.

See pics below for a look at the upcoming release, and also check out some of the beautifully captured development process of their Orion model. Stay tuned to their Instagram account for updates on the upcoming release.
 

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Mr. Bailey

Product Designer + Footwear Architect | Founder of @ConceptKicks | www.MrBailey.co.uk

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