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Adidas 3DBD Concept By Pedro David Valverde Jurado

Design student, Pedro David Valverde Jurado recently posted this Adidas 3DBD (3D Footwear Design Driven By Big Data) project, where customers would essentially let their phones/social media design custom sneakers for them, to his online portfolio.

We all know our phones, websites and computers store information tailored towards our individual tendancies and search history (we can type the same word into google and be shown completley different results), so it would be interesting (and a little scary) to see what type of shoe would be created/3D printed based on that information, which is exactly what Pedro David Valverde Jurado explores below.
 
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Mr. Bailey

Product Designer + Footwear Architect | Founder of @ConceptKicks | Instagram @MrBailey_ | www.MrBailey.co.uk