I’m usually pretty skeptical when performance brands try to create lifestyle versions of athletic models. It takes a combination of somewhat unteachable attributes to be able to finesse that fine line between style/fashion and performance. Understanding what elemets to carry over, the material usage, what’s too much, what’s not enough…etc.
Adidas designer, Andrew Parks recently shared his initial sketch of a recent shoe that has masterfully balanced both style/fashion and respected it’s performance DNA. Below you can see Andrew’s sketch of the beautifully executed Adidas Crazy 1 Sock ADV Primeknit.
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