A Look At The Design Of The ADIDAS x UNDEFEATED – GSG9

Late last year, Y-3 Footwear & Accessories Design Director, Aurélien Longo shared a look at some of the design process involved in the creation of the ADIDAS x UNDEFEATED – GSG9.

A new upper on existing midsole, the military inspired shoe features a multitude of cleanly executed design features, such as an inner sock with florescent orange internal support cables, an outer a zipper closure and Pad printing on the exterior.

You can see some of the initial sketches and CAD’s of the ADIDAS x UNDEFEATED – GSG9, below.

Creative direction : Aurelien Longo
Development : Manuel Suarez Prat
Product manager : Maximillian Bente


Mr. Bailey

Product Designer + Footwear Architect | Founder of @ConceptKicks | www.MrBailey.co.uk

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