A Look At The Design Of The adidas LXCON SS 2019

adidas designer, Konstantin Baumann recently shared some of his initial sketches for adidas’ SS’19 LXCON sneaker via his Instagram account.

“The first shoe I worked on and the main focus of my thesis. I am excited to share a little bit about the project step by step – so more is coming soon…

A big thank you to team involved especially big thanks to:

Creative Direction : Nic Galway
Development : Adrian Diaz and Minh Ngoc Vo
Creation Team : Frauke Bindhammer and James Hatch
Marketing : Brendan Streader and Moritz Gottlob
Further Colorways: Jonning Chng

Big thank you to my Director Remy Eyraud for supporting the whole project and believing in it from the start.” – Baumann

You can see more of Konstantin’s initial sketches, as well as some final beauty shots of the LXCON sneaker, below.

 
  icon icon
Mr. Bailey

Product Designer + Footwear Architect | Founder of @ConceptKicks | www.MrBailey.co.uk

Start the conversation