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A Look at the Adidas Predator 18 Design Story

Adidas Senior Footwear Designer, Arnau Sanjuán recently shared a pretty in-depth look behind the design process of Adidas’ laceless Predator 18 boot.

Inspired by previous iconic Predator models but incorporating modern tooling, the boot is both a nod to the Predators strong lineage, as well as a celebration of some of today’s most contemporary construction methods.

“The adidas PREDATOR 18+ features a black, red and gold colorway and includes an updated Primeknit SOCKFIT COLLAR, engineered to naturally expand to the foot’s shape while ensuring a supportive fit. The red shines through when the collar is expanded, and the white stripes reflect light for a further visual display. The Primeknit material includes a layer of CONTROLSKIN for optimal grip in any condition alongside an ANATOMICAL UPPER which mimics the heel’s shape to provide ultimate lockdown.”

“A PURECUT LACELESS system ensures maximum surface control while a FORGED KNIT integrated midfoot support structure creates medial and lateral stability to support complex movements. An updated CONTROLFRAME with high performance polyamide layers is designed to stabilise movement and a new hybrid stud tip configuration amplifies rotation and traction. A full length BOOST midsole is included to provide energy return with each step.” – Adidas

See more of the design process behind the Adidas Predator 18 boot, below.

Images via SoccerBible
 

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END. Clothing

Mr. Bailey

Product Designer + Footwear Architect | Founder of @ConceptKicks | Instagram @MrBailey_ | www.MrBailey.co.uk